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Understanding Extended Reality for Property Managers

Posted by Mitchell Vinnitsky

Extended reality refers to all the immersive technology or new realities. The relatively new technology marks a point of disruption in the world of real estate and property management.  

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Topics: Technology, Property Management, Branding, Communication, Business Growth, Employee Satisfaction, Digital, Customer Satisfaction, Automation

What Does the Democratization of Technology Mean?

Posted by Mitchell Vinnitsky

In 2020 the democratization of technology is considered one of the year’s top technology trends. Information, data, and communication can be exchanged easier than ever before. The distribution of knowledge and barriers to access have shifted drastically and as a result business has changed too.

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Topics: Technology, Property Management, Customer Service, Marketing, SEO, Digital

How Artificial Intelligence is Beneficial to Property Managers

Posted by Mitchell Vinnitsky

Innovation is happening all around us at an exponential rate. One the trendiest technologies right now is Artificial Intelligence. AI has been an element of science fiction for many years, but it has now become a reality. Artificial Intelligence (AI) commonly comes across as a scary force but in reality, it’s a tool that has a place in businesses and everyday life. As technology gets more complicated it can become difficult to understand the practicality of some developments. Harnessing the potential of AI can be incredibly beneficial to property management companies as well. 

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Topics: Productivity, Technology, Property Management, Employee Satisfaction, Engagement, Digital, Customer Satisfaction

The Financial Impact of Digitization

Posted by Mitchell Vinnitsky

There is a lot of talk in the business world about digitization, but many businesses don’t feel inclined to switch from the comfort of paper to a new system. As technology evolves and software becomes more comprehensive, digitizing documents offers more benefits than hardcopies can. Digital documents have been developed to be more secure and be easier to access. One of the biggest impacts of an electronic documentation system is the significant cost reduction in comparison to traditional document management. 

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Topics: Technology, Business Growth, Budgeting, Digital, Portal, Organization

3 Things You Should Know About the On-Demand Economy

Posted by Mitchell Vinnitsky

The on-demand economy has been on the rise for over a decade, growing with the popularity of Uber and Airbnb. Since 2008, it has brought in billions of dollars from consumers who want instant access to services. Over 42% of Americans have used on-demand services, a number that research suggests won’t be slowing down anytime soon.

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Topics: Blog, Communication, Business Growth, Employee Satisfaction, Hiring, Digital, Advice, Economics, Customer Satisfaction

How Email Segmentation Can Get You Better Results

Posted by Mitchell Vinnitsky

Email marketing is one of the most effective forms of direct engagement, it’s more than twice as effective as social media marketing. With over 246 billion emails being sent every day, 79% of Americans want marketing emails to be more tailored to their interests. By implementing a segmentation strategy, the ROI of email marketing can grow up to 77%.

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Topics: Productivity, Blog, Technology, Property Management, Tips, Marketing, Branding, Social Media, Communication, Business Growth, SEO, Digital, Advice

3 Reasons Owners Want a Property Management Portal

Posted by Mitchell Vinnitsky

Owner portals extend property managers’ ability to serve customers beyond business hours. According to an ApartmentRatings and StatisFacts report, the importance of property management portals reached an all-time high in 2019. The report shows that owners highly value portals because they centralize maintenance, payments, and community in one location.  

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Topics: Productivity, Technology, Property Management, Customer Service, Tips, Communication, Digital, Portal

4 Reasons Your Business Should Be on the Cloud

Posted by Mitchell Vinnitsky

Businesses across the globe are turning to cloud-based systems to streamline their operations and maximize efficiency. If your property management company has lagged a bit behind, don’t worry – you’re not alone. Better yet, it’s never too late to jump onboard. But what if you’ve got a stubborn decision-maker who simply doesn’t see the benefits of making this change? The following four advantages should help convince them otherwise.

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Topics: Blog, Technology, Property Management, Branding, Security, SEO, Digital, Advice

The Basics of ACH & EFT

Posted by Mitchell Vinnitsky

If you’ve been in business, even for a short amount of time, you’ve likely heard the terms EFT and ACH thrown around. You may have even heard them used interchangeably. But the truth is, while both of these acronyms represent a type of money movement, they are technically not the same. Here are a few important facts to keep in mind.

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Topics: Blog, Technology, Property Management, Accounting, Tips, Business Growth, Employee Satisfaction, Digital, Economics

Leveraging Mobile Tools in Property Management

Posted by Mitchell Vinnitsky

Staying relevant in the ever-changing property management industry means staying in tune with all the latest trends. For years now the role of technology in the world has evolved. Technology and innovation are embedded in society and business.  Currently mobile technology serves a great advantage for property managers. Beyond offering a mobile friendly website, property managers can leverage mobile applications to streamline business operations.

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Topics: Blog, News, Technology, Property Management, Customer Service, Tips, Marketing, Social Media, Engagement, Rentals, SEO, Digital, Advice, HOA

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