High on the list of priorities for most property management companies is ongoing growth. Whether it’s adding new properties to your portfolio or expanding into other types of properties, growing your business takes time, patience and perseverance. In the beginning, achieving growth can seem like an impossible goal. The good news is, it’s not. Better yet, it’s not even as difficult as you may think. Let’s take a look at four simple yet highly effective growth strategies below.
Moving into a new neighborhood can be stressful enough without having to also worry about community rules and logistics, like parking and trash schedules. As an HOA manager, you can alleviate a little of this chaos by providing new residents with a comprehensive welcome packet that they can review once they’ve settled in. This can help you set expectations early and create a positive experience right from the start. What should this packet include? Here’s what we recommend.
There is very little that hasn’t changed over the past year and a half, thanks in large part to the pandemic. As a result, there has never been a greater need for strong, human-focused leadership. Within the property management industry, leaders must find better ways to prioritize communication while supplying their teams with the tools and technology they need to perform at their best. If you are in a position of leadership, here are three ways to better achieve your goals.
A successful condo or homeowners association is one that is well-maintained and relatively conflict-free. It’s a community where the residents feel safe, heard and content. And it’s the job of HOA or COA management to ensure that this remains the case. Whether you are a newer association looking to set up some best practices or an older community that could benefit from an overhaul, the following tips are for you.
One of the biggest challenges landlords and property managers face is getting good tenants to stay. After all, you’ve likely invested a good deal of time, energy and funds into filling your vacancies. The last thing you want is to have to do it all over again in a few months’ time. But you can’t effectively encourage them to stay unless and until you know what’s driving them away. Let’s take a look at a few of the biggest reasons good tenants leave so you’ll know what to avoid in your own properties.
Like it or not, where there are neighbors, there will inevitably be disputes. Homeowner A doesn’t like the way homeowner B cuts his shrubs while homeowner C is growing increasingly annoyed by how loud homeowner D plays his music, and so on and so forth.
Your business exists for two main purposes: to fill a customer need and to be profitable. As it turns out, these two goals can be attained collectively by investing into customer experience. Research confirms, time and time again, that organizations that have better customer service are profitable. A study conducted by Temkin Group found a moderate increase in customer experience warranted an average revenue increase of $823 million over 3 years for a company with an average $1 billion annual revenue.
Property managers have a lot of responsibilities but if they can’t effectively collect fees from their customers then they can’t do much else. While it may be cliché, it’s true – cashflow is the lifeblood of any business, so property managers find effective, efficient, and convenient methods to collect payments to enable growth, enhance customer service, and optimize planning.
Property management companies make tons of financial transactions every month from receivables to payables between customers and vendors. The ACH/EFT network is generally very secure, in the first quarter of 2020, ACH payments in the US increased over 7% but approximately less than 1% of transactions were returned as invalid, of that 1%, only a fraction is a result of fraudulent activity. The problem with ACH/EFT fraud is that the large value of payments and the potential breach of sensitive customer data which can hurt a company’s customer relationships as well as their public reputation.
Referrals, recommendations, and reviews are often not regarded marketing in the traditional sense, but they can deliver high value to companies trying to capture new leads. Forbes confirms that out of a variety of marketing strategies including email campaigns, inbound marketing, and pay per click advertisement, referrals have the highest return on investment because they require minimal capital investments but bring in valuable leads. In Nielsen’s Harris Poll, 82% of people indicated that they would seek out recommendations from their network before making a purchase.