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Netintegrity Blog

Mitchell Vinnitsky

With over 10 years of account management and customer service experience, I’ve assisted many companies large and small to optimize the business of property management by applying the latest property management automation technology. I’m looking forward to discussing the unique needs and goals of your business.
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Recent Posts

6 Tips to Improve Marketing Conversion Rates

Posted by Mitchell Vinnitsky

Conversion rates are metric of how many people who receive your marketing material respond to a call to action essentially it measures how well your marketing is getting people to do what your material is asking them to do. Converting a lead can look different depending on your marketing material or advertising, it can be calling a number to request information, signing up for a subscription, opening an email, downloading resources and so much more. In digital marketing, conversion rates allows to closely track the performance of their professional material.

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Topics: Property Management, Marketing, Leasing

How can User Generated Content Boost Your Marketing Strategy?

Posted by Mitchell Vinnitsky

User-generated content (UGC) is content that promotes a brand that is created independently by customers not commissioned by a company itself. UGC is created by consumers and customers who genuinely believe in a product or service. The type of content created can range anywhere from websites, blogs, photos, videos, testimonials, or social media posts.

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Topics: Blog, Property Management, Marketing, Branding, Digital, Advice, Customer Satisfaction, Community

Would Your Property Management Company Benefit from Mobile CRM?

Posted by Mitchell Vinnitsky

Mobile CRM (customer relationship management) technology is a platform that enables frontline staff to conveniently access CRM software and functionality from any internet-enabled mobile device from smartphones to tablets. The CRM market has experienced unprecedent growth globally, by 2023 Satista projects the CRM software market to grow $40.26 billion USD. Mobile CRM allows remote workers to interact with customer and prospect data to execute from marketing and sales to customer support.

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Topics: Blog, Technology, Property Management, Branding, Communication, Business Growth, Training, Economics, Customer Satisfaction, Community, Automation

5 Key Strategies for Managing a Remote Team

Posted by Mitchell Vinnitsky

Remote teams require a different level of support from middle or upper management than stationary workforces. When operating remotely it becomes a lot more difficult to micromanage or focus on what each employee is working on in detail.

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Topics: Technology, Property Management, Business Growth, Employee Satisfaction

6 Key Considerations for Property Managers Drafting a Financial Plan During a Crisis

Posted by Mitchell Vinnitsky

Businesses draw up budgets and financial plans every fiscal year to control operational spending but not every business is preparing for disruptions to “business as usual.” In 2019, only 40% of small to mid-sized businesses consulted a financial advisor in 2019 but 7 of 10 organizations have encountered an average of 3 crises in the last 5 years .

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Topics: Property Management, Accounting, Business Growth, Finances

Should Your Property Management Software Be on the Cloud?

Posted by Mitchell Vinnitsky

There has been an unprecedented growth of cloud-based software and SaaS platforms, Gartner estimated that cloud services would grow 17.5% in 2019 and continue to grow exponentially by 28% in 2022. The monumental movement to cloud-based software may have some property management companies weighing out whether or not there is enough reason to transition from self-hosted physical servers to a cloud-based SaaS platform. 

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Topics: Productivity, Technology, Property Management, Customer Service, Marketing, Business Growth, Advice, Portal, Organization, Automation

5 Ways to Enhance Business Relationships

Posted by Mitchell Vinnitsky

Relationships are essential in business. An organization must create a team that is reliable, they must ally with partners that are supportive, and foster loyalty with customers. Creating these relationships with key players is essential to the success of property management company. You can’t manage properties with a customer, you can’t serve customers without a team, and you can’t build your service without partners. No matter how you look at it, there is no situation where it is not important to develop and strengthen relationships.

Here are 5 ways to create longevity in your business relationships.

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Topics: Property Management, Tips, Business Growth, Employee Satisfaction, Engagement, Hiring, Advice, Networking, Organization

Understanding Omnichannel Customer Service

Posted by Mitchell Vinnitsky

A strategic approach to successful customer service is an essential factor for success. According to Gartner approximately two-thirds of companies compete primarily on the basis of customer service. Walker studies suggests that, as of 2020 customers will regard customer service as the most important differentiator when choosing which company in which they will do business. Omnichannel strategies can help businesses meet rising customer service expectations, research from Google found that 98% of Americans switch between devices in just one day, an omnichannel approach tailors customer service conveniently to that device and internet centric lifestyle.   

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Topics: Productivity, Blog, Property Management, Business Growth, Employee Satisfaction, Engagement, Digital, Advice, Customer Satisfaction, Automation

8 Advantages of Offering Self Service Tools

Posted by Mitchell Vinnitsky

Offering customers self-service capabilities is becoming an increasingly important element of the customer service toolkit. Whether it is in the form of an online knowledge base, a simple FAQ or a portal, Gartner Research predicts that by the end of 2020, 85% of the relationship between customers and businesses will require zero human interaction.

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Topics: Technology, Property Management, Digital, Portal, Customer Satisfaction

5 Key Ingredients to Customer Loyalty

Posted by Mitchell Vinnitsky

Converting leads to customers is essential to success but once you have established a strong customer base, it’s important to keep those customers coming back, continuing to choose you over competitors time and time again. According to research by Temkin Group in 2018, loyal customers are 5 times more likely to forgive issues, 4 times more likely to refer new prospects, and 7 times more likely to try a new product or service from that company. When customer decide that they prefer one company to its competitors, that customer’s repeat business is considered loyalty, sustaining that loyalty is essential to enduring success.

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Topics: Property Management, Customer Satisfaction, Community, Trends

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