Marketing 101 dictates that in order to be successful, you need to know your audience so you can cater to their specific needs, desires and preferences. Given that millennials are now officially the largest generation, and perhaps more importantly – that 60% of them choose to rent rather than own – it only stands to reason that property managers and landlords need to understand who these people are and what they are looking for in terms of amenities. To help you better position your properties so they’re more attractive to younger renters, here are a few things to consider.
Property management is a 76 billion dollar industry, providing plenty of room for opportunity, with growth, profits and employment all on steadily on the rise. If you’re new to the industry, or are considering making a career change, here’s what being a successful property manager entails.
Part of being a strong, positive leader is caring about the career paths of your employees just as much as you do your own. If you’ve been in leadership for some time, you probably already know the obvious ways you can help: provide growth opportunities, assign stretch assignments and arrange mentorships. But what about the not-so-obvious strategies? Here are four unique and somewhat surprising ways to help your employees get to where they want to go.
Climbing the corporate ladder is great, but it comes with a lot more responsibility. And as your plate becomes fuller, so does the risk that you’re going to eventually burn yourself out. Burnout is something almost every business owner or executive experiences at some point in their career, and property managers are no exception. The good news is, this can all be avoided. The key is being able to identify the signs before things get out of hand. Here are three things you need to watch for and what you can do to get back on track.
In a perfect world, homeowners associations would be relatively silent entities. Dues would be collected, projects would be planned and carried out, things would work effortlessly and neighbors would all get along. Of course, as any seasoned HOA manager knows, we don’t live in a perfect world and these associations are rarely “seen but not heard.” Knowing some of the most common complaints launched from these groups can help make it easier to resolve and sometimes even prevent them altogether. Let’s take a look at five of the biggest HOA complaints below.
Ongoing staff education is the lifeblood of any business, particularly in a competitive industry such as property management. The acquisition of new knowledge and skills makes your employees an even more valuable asset and can help position your firm as an industry front-runner. One of the most effective ways to help your team learn and grow is through social engagement. Here are five ways to integrate social into your training strategy.