One of the fundamental components of strong leadership is a deep-seeded understanding that leaders lead people, not tasks or projects. And while financial performance is, of course, an important part of your property management company’s longevity, it’s the employees that actually drive success. It makes perfect sense, then, that people should be the primary focus of your leadership approach. When leaders help others, everybody wins.
When it comes to marketing, there’s always a lot of talk about what strategies to use, where you should focus your efforts and what the most effective tools are for gathering leads. But what happens when all your hard work pays off? When those leads start rolling in, a good portion of them will inevitably have questions, and how you respond to those inquiries can spell success or result in failure. We’ve rounded up five commonly asked questions from property management leads and provided a little bit of direction as to how you should consider answering.
For several years now the term “big data” has become quite the buzzword. But what, exactly, does this term mean and, more importantly, how does it specifically impact your business? The property management industry, like so many others, is one in which mountains of information and data sets are gathered every day. The key is extracting what’s valuable out of that data and leveraging it to your advantage. If you’re feeling overwhelmed, you’re not alone. Here are a few tips to help you master the big data phenomenon like a pro.
As a leader in the property management industry, you are already well aware of and probably play a significant role in the organizational goals that include revenue growth. Sometimes this can seem much easier said than done, especially given the amount of competition within the current marketplace. But with numbers to crunch and objectives to meet, there’s little time to waste pondering your options. Here are a few areas of opportunity to consider that may help fast track your company’s success.
We recently shared some tips on how to make your professional networking more worthwhile. But what happens if you’re struggling with initiating that communication in the first place? The truth is, in property management, connecting with people on a daily basis is a critical part of doing your job, whether it’s getting help from a colleague, discussing something with your boss, contacting a client or reaching out to a vendor. More importantly, you have to do so effectively. If you are making any of the following four mistakes, it could be harming your chances for ongoing success.
Without question, when it comes to hiring top talent, we are currently operating in an employee’s market – especially at an executive level. Today’s candidates have their pick of positions, enabling them to be as selective about who they work for as hiring managers are in choosing the right individuals for their job openings. The following will help you strike a balance that allows you to weed out your options and hone in on only those that are best suited for your property management company, and then tailoring your approach to woo them most effectively.
In a world of increasingly digital communications it’s somewhat surprising to learn how much people still value face-to-face connections. In fact, 85% of professionals today say that in-person meetings allow them to build stronger, more meaningful business relationships. Networking with other like-minded individuals provides the opportunity to establish mutually beneficial professional connections. Additionally, the strategic collaboration and thought-sharing that is facilitated through networking can help drive creativity and innovation that can be applied within your property management business.
That being said, here are five tips to help you bring your networking skills to a whole new level.
Making your business a success requires getting your brand in front of as many qualified leads as possible. But unless you have an unlimited marketing budget, this will require a bit of finesse in determining which channels are most likely to net you the best possible results. With so many options available to you, how can you choose where to focus your efforts and allocate your spend? Here are some guidelines that might help make this difficult decision much less overwhelming.
Every savvy business professional knows that keeping customers happy is a critical component of success. But what happens when something goes wrong, like an unexpected delay? Is there a way you can still salvage that relationship? In most cases, the answer is yes – provided you adequately manage the client’s expectations.