When it comes to female talent, the stats don’t lie. Not only do companies with an equal proportion of women to men outperform their counterparts, but studies have consistently shown that female executives are much more effective at reducing company expenditure. Better performance and lower costs mean a better bottom line for your property management company. Yet, attracting top female talent isn’t always as easy as it may seem. If you’re looking to balance the scales a bit, particularly in your C-Suite, here are a few tips to keep in mind.
According to a recent survey, one of the biggest challenges property management professionals face on an ongoing basis is keeping operating costs at a minimum. Obviously, the less you spend to run your business, the more profitable it will be, but knowing that and actually accomplishing it are two entirely different things. Thankfully, we’ve been at this for quite some time and have picked up a few expert tips and tricks along the way. Let’s take a look at a few areas where you can start cutting costs and run a leaner operation moving forward.
Just a few short weeks into the New Year, you may still be in the process of defining and setting your goals for the coming months. With a stronger economy and much optimism for the future, most property management organizations are striving toward becoming more profitable.
Being in the service industry can sometimes make social media marketing more challenging. After all, it’s not a shiny product you’re trying to sell, but rather your superior ability to manage properties. The good news is, with the right strategy, even a property management company can kill it on social media. Here are a few pointers for building your brand and successfully leveraging your social status to attract, engage and convert more leads.
Most property managers know that the secret to success lies not in sitting behind a desk all day, but rather hitting the pavement and making their presence known with clients and tenants. Being out in the field used to be challenging, but thanks to today’s technology, it’s now possible for entire companies to be run remotely. Whether you’re looking to transition your entire office from physical to virtual or just need some help juggling a handful of remote employees, here are a few secrets to a smooth operation.
Did you know the average worker gets distracted on the job about once every 10 and a half minutes? This might not seem like a big deal….that is, until you realize that it takes an average of 23 minutes and 15 seconds to get back on task once an interruption occurs. That’s a lot of downtime during any given day.
A lot of weight is being placed on marketing properties and property management services to millennials, and for good reason. These young up-and-comers are in the process of taking over the marketplace. But that doesn’t mean you should give up on the older generation. To the contrary, many Baby Boomers are at a transitional stage in their life when renting property is the ideal option. That said, here are a few ways you can better reach, connect with and market to this demographic.
When the folks at Oracle asked leaders of some of the fastest growing companies what they felt the biggest obstacle to business expansion was, the top answer was inability to manage fast growth. The ability to scale came in at a close second. Thankfully, these things can be overcome. The key is the ability to recognize when a business is ready to take that next step so that the inevitable twists and turns can be accounted and prepared for in advance. That being said, here are five signals that your property management business may be on the path to growth sooner than you think.
There are a number of reasons why a business might choose to use Excel for functions like accounting, reporting and even CRM. Many of those reasons may very well have been valid, at least initially. After all, Excel is certainly user friendly and most definitely much cheaper than purchasing dedicated software. Unfortunately, the negatives almost always far outweigh the benefits. In fact, using this program may actually be placing your property management company in harm’s way.
Most companies already have the key C-Suite players in position – CEO, CFO and maybe even a CTO. What about the role of Chief Information Officer? Is it worth it? Many organizations put off hiring for this position until it’s absolutely necessary, but by then it’s often an uphill battle. The fact is, for the digital property management organization, the job of CIO can be of just as much importance as other senior managers. Still not convinced? Here are four reasons you may want to reconsider.