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How Email Segmentation Can Get You Better Results

Posted by Tricia Gopi on Jan 16, 2020 6:00:00 AM

Email marketing is one of the most effective forms of direct engagement, it’s more than twice as effective as social media marketing. With over 246 billion emails being sent every day, 79% of Americans want marketing emails to be more tailored to their interests. By implementing a segmentation strategy, the ROI of email marketing can grow up to 77%.

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Topics: Productivity, Blog, Technology, Property Management, Tips, Marketing, Branding, Social Media, Communication, Business Growth, SEO, Digital, Advice, Costumer Satisfaction

3 Ways to Find Leads Online

Posted by Tricia Gopi on Jan 14, 2020 6:00:00 AM

Establishing strong online marketing strategies gives property management companies steady access to leads. Online marketing is ideal for lead generation because it’s low maintenance and effective across all demographics. Studies continue to show that there is no age where web-based marketing ceases to be impactful.

 

 

 

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Topics: Productivity, Technology, Property Management, Portal

3 Reasons Owners Want a Property Management Portal

Posted by Tricia Gopi on Jan 7, 2020 6:00:00 AM

Owner portals extend property managers’ ability to serve customers beyond business hours. According to an ApartmentRatings and StatisFacts report, the importance of property management portals reached an all-time high in 2019. The report shows that owners highly value portals because they centralize maintenance, payments, and community in one location.  

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Topics: Productivity, Technology, Property Management, Customer Service, Tips, Communication, Digital, Portal

The Property Manager's Guide to What Young Renters Want

Posted by Mitchell Vinnitsky on Dec 5, 2019 6:00:00 AM

Marketing 101 dictates that in order to be successful, you need to know your audience so you can cater to their specific needs, desires and preferences. Given that millennials are now officially the largest generation, and perhaps more importantly – that 60% of them  choose to rent rather than own – it only stands to reason that property managers and landlords need to understand who these people are and what they are looking for in terms of amenities. To help you better position your properties so they’re more attractive to younger renters, here are a few things to consider.

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Topics: Productivity, Blog, Technology, Communication, Business Growth, Employee Satisfaction, Advice, Costumer Satisfaction, Training, Leasing, Economics

What the 'Gig Economy' Means for Property Management Companies

Posted by Mitchell Vinnitsky on Dec 3, 2019 6:00:00 AM
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Topics: Productivity, Blog, Technology, Property Management, Tips, Business Growth, Employee Satisfaction, Hiring, Training, Economics

How Property Managers Can Prepare for Tax Season

Posted by Mitchell Vinnitsky on Nov 28, 2019 6:00:00 AM

“Hooray! It’s almost tax season again!” – said no one, ever.

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Topics: Productivity, Blog, Property Management, Customer Service, Accounting, Tips

What Property Managers Need to Know About Reporting to an HOA Board

Posted by Angelica Diaz on Nov 12, 2019 6:00:00 AM

Your HOA board plays a key role in both the short and long term planning within your property management business. In order to fulfill their responsibilities, board members must have access to certain information. In particular, they need details on company financials.

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Topics: Productivity, Blog, News, Accounting, Tips, Employee Satisfaction, Budgeting, Advice, HOA

7 Fall Tips for Property Managers

Posted by Tricia Gopi on Oct 22, 2019 6:00:00 AM

Attention property managers! Fall is here.

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Topics: Productivity, Blog, Property Management, Customer Service, Tips, Communication, Business Growth, Employee Satisfaction, Rentals, Advice

3 Signs of Burnout and How to Overcome It

Posted by Mitchell Vinnitsky on Oct 8, 2019 6:00:00 AM

Climbing the corporate ladder is great, but it comes with a lot more responsibility. And as your plate becomes fuller, so does the risk that you’re going to eventually burn yourself out. Burnout is something almost every business owner or executive experiences at some point in their career, and property managers are no exception. The good news is, this can all be avoided. The key is being able to identify the signs before things get out of hand. Here are three things you need to watch for and what you can do to get back on track.

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Topics: Productivity, Blog, Property Management, Customer Service, Communication, Employee Satisfaction, Advice, Costumer Satisfaction, Training

Want to Become More Resilient? Follow These 4 Tips.

Posted by Mitchell Vinnitsky on Sep 19, 2019 6:00:00 AM

Being resilient means being able to stand tall, regardless of the circumstances happening around you. With each step that brings us closer to our goals, our unwavering commitment to stay the course fortifies that resiliency. Being resilient is essential for strong leadership. Employees and clients alike will look to you to determine how they should proceed – especially in challenging times. Here are a few ways you can cultivate your resiliency to better serve your property management company.

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Topics: Productivity, Communication, Business Growth, Employee Satisfaction, Engagement, Advice, Costumer Satisfaction

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