The core values of your property management company are the pillars of its identity. They become the guiding principles through which you conduct business, both internally as well as with your clientele. Each company should have its own set of unique core values that support its vision and guide the decision-making processes within the organization.
In 2017, Forbes reported that the property management industry had reached a value of $73 billion. Are you getting a big enough piece of that pie, or is there room for improvement? If your business is not experiencing the steady growth it’s capable of, you’re most certainly leaving money on the table. Let’s take a look at five things that might be holding you back and how you can overcome them for better success.
Recent stats indicate that 77% of the US population owns smartphones. Like it or not, the vast majority of your customers are living a mobile lifestyle. As such, property managers must leverage mobile-friendly techniques in order to meet their audience where they are and serve them as they prefer. The good news is, adopting a mobile-first strategy isn’t as difficult as you may think. Let’s take a look.
There are plenty of property management companies on the market today, most of which offer cookie-cutter services. The thing that will differentiate your firm from all the rest is how you treat your clients. Exceptional service isn’t just nice to have. It’s critical to your future success. So how can you know whether your company stacks up? Here are five essential metrics that will help you measure and improve client service performance.
Property managers that handle community associations (HOAs, COAs and Co-ops) often end up feeling as if they’re nothing more than the middleman. For example, owners may come to you to report certain maintenance issues, which you must then turn around and report to the board. The board may then advise you to contact maintenance workers and arrange for their services. Upon resolution, it’s up to you yet again to communicate that plan back to the owners.
But since creating an app requires a pretty significant investment of time and money, doing so just for the heck of it may not be worth it. If you’re on the fence about whether your firm needs an app of its own, here are a few points that may make the decision a bit easier.
Employee turnover is a part of doing business, but it comes at a cost. And if it’s happening too much, you’re losing much more than just time and money. The process of recruiting, hiring and training new employees can seriously hinder the productivity of your entire property management company. Whether you’ve struggled in this area or you’re just looking to be more proactive about employee retention, here are four strategies that will help you keep your team happy and engaged.
Ever wish you had a GPS to help you navigate the rapidly evolving business realm? That way you’d know that every turn you took, every decision you made and every direction you headed would be correct. Unfortunately, it’s not this easy. In fact, without a navigational tool, finding your way in a world that is ever-changing can seem like a never-ending battle. Today’s property management leaders must develop and routinely re-calibrate their own internal compasses to help guide their decisions and enable them to keep their teams moving in the right direction.
As a property manager, maintenance requests are part of daily life. Even the best-kept property will inevitably require some type of attention from time to time, whether it’s a routine service call or an unexpected repair. Having a plan in advance for how you will handle these requests can minimize stress, move things along more efficiently and ensure that your tenants stay happy and loyal. If you haven’t yet done so, here’s a simple strategy to make the property maintenance process a breeze.
Given the hectic nature of the property management industry, marketing often takes a back seat to the dozens of other pressing needs that have to be addressed on a day to day basis. But if you’re not focusing on this area, it’s highly likely that you’re missing out on opportunities to achieve additional growth. Thankfully there are a few proven marketing strategies that are easy, painless and won’t take you away from your other important duties as a property manager.