A recent stat revealed that an incredible 93% of all online experiences begin with a search engine. Where your property management company ranks on those search engines can mean the difference between success and mediocrity. This is why search engine optimization (SEO) is so important. But what if you’re just starting out and have a limited budget to work with? The following SEO tricks are both simple and, more importantly, cheap to implement.
Topics: Blog, Technology, Property Management, Tips, Marketing, Communication, Business Growth, Engagement, Budgeting, SEO, Digital
Is your property management company ready for the next step? Is growth consistently on your radar? Maybe you know it’s time to start expanding, but are unsure of which direction would make the most business sense. When it comes to growth, the options are many. To follow are five strategies that might help get you from where you are today to where you aim to be tomorrow.
Topics: Productivity, Blog, Technology, Tips, Business Growth, Employee Satisfaction, Budgeting
Over the next 20 years, 3 out of every 4 homes will be broken into. And while as a property manager, you may not be responsible for replacing a tenant’s stolen belongings, you are expected to provide residents with a dwelling where they can feel safe. In fact, home security is an important factor for many when deciding on a rental property, which means investing in the safety of your residents could give you competitive advantage over other property management firms. Here’s how to do so without going broke.
Topics: Press Releases, News, Technology, Property Management, Tips, Security, Budgeting, Rentals
One of the biggest challenges business executives face is predicting and preparing for what the future may hold. The property management industry is no exception to this rule. The good news is, we’ve already done a lot of the legwork on your behalf and uncovered a few of the top tech-related trends that we believe will disrupt the way property managers work in the not-so-distant future. Here’s what we can reasonably expect.
Topics: Productivity, Press Releases, Technology, Property Management
What’s your current close rate for new clients? If you’re not networking face-to-face, you could be missing out on a rate of 40%. In fact, 84% of people surveyed say they prefer in-person meetings because they help to build stronger, more meaningful business relationships, allow for more complex strategic thinking and – most importantly – are a better environment for tough, timely decision-making. As a property manager, you could dramatically improve your business results by simply investing your time into strategic networking. Here are a few tips to get you started.
Topics: Property Management, Communication, Business Growth, Engagement
Poor leaders are remembered for what they did to their employees. Great ones a remembered for what they did for their teams. There’s a significant difference. Which category are you currently in? Is there room for improvement? The truth is, even if you are a decent boss, there’s a good chance you aren’t maximizing your impact. If you really want to make a difference, here are five things you can do to become a leader that matters.
Topics: Productivity, Property Management, Engagement
Did you know the average person receives 96 emails per day? Given that volume, it’s highly doubtful that all those messages are actually being read. In fact, many don’t even make it past the spam filter. Getting into your audience’s inbox isn’t enough to be successful with your email newsletter campaigns. It’s getting them to open your emails that matters most, and the best way to do so is to provide them with content that they actually want to read. Not sure where to start? Here are three ideas that should get the ball rolling.
Topics: Technology, Property Management, Communication, Business Growth, Engagement
In the property management industry, meetings are a necessary evil. But, let’s face it. They can be pretty brutal. If your meetings aren’t producing the kind of positive, collaborative results you’re after and seem more like a waste of time than anything else, not only could it be impacting employee morale, but it could be damaging your bottom line. The good news is, you probably just need to shake things up a bit. Here are five ways to do so below.
Topics: Property Management, Employee Satisfaction, Engagement
Technically, you manage properties. In reality, you manage people. In other words, without customers to serve, residents to tend to and contractors to keep track of, there would be no need for you to manage properties at all. The property managers that understand this are the ones who really stand out from the competition. And a great way to capitalize on this is to leverage the tools at your disposal to engage with the people in your network. Let’s take a look at a few highly effective ways you can use social media to do just that.
Topics: Technology, Property Management, Social Media, Business Growth
When management research firm CEB studied the topic of performance reviews, it uncovered that only one in every 20 managers was satisfied with how their company conducted employee evaluations. Furthermore, only one in 10 HR executives felt that performance reviews produced accurate information. Not exactly a ringing endorsement.
Topics: Property Management, Business Growth, Engagement
