Netintegrity Blog

Tenant screening is one of the most critical components of successful property management. By doing your due diligence and looking into the background of a prospective renter before turning over the keys, you can lower the risk of costly problems down the road. Challenges come into play, however, when it comes to remaining compliant with housing laws. If you’re new to the industry or could just use a refresher course, here’s what you need to know to do tenant screening the right way.

Tenant turnover is one of the costliest challenges facing property managers today. Not only is there the loss of revenue from properties sitting vacant for an extended period of time, but the process of finding, screening and re-renting to new residents also takes time and money.

One of the biggest mistakes companies make is overlooking the importance of human resources – and those in the property management business are no exception. You can’t operate a successful organization unless you have the right people and without an HR manager, you can’t get those good people through the door. By filling this role, you’ll end up with a seasoned leader who can turn your human capital into a source of sustainable competitive advantage.

Most business owners don’t start their own company to stay small. Assuming that you’re not among the minority, chances are growth is one of your top objectives. And there are certainly plenty of ways to achieve that goal. One thing that you may not be considering, however, is that the growth you’re seeking may be more easily achieved through acquisition. Better yet, this strategy can be adapted to businesses of any size, so even if you run a relatively small operation, acquiring another property management company is entirely doable, provided you want to do one of the following.

Links have long been a significant component of how search engines determine a website’s trustworthiness. Initially, the more links a site had, the more credible it was and therefore the higher it would rank in the search engine results. To prevent site owners from engaging in questionable tactics in order to obtain more links, however, Google has cracked down, ensuring only sites with quality backlinks rank well. If you’re willing to put in the work, here are a few ethical link building methods that can help your property management website perform better in the search engines.

What happens at your property management company when you hire a new employee? It probably looks something like this: the offer is accepted, then a couple of weeks pass. On day one, the new employee receives a crash course in everything he or she needs to know about the company and his or her role. The experience can be best described as chaotic – both for the newbie as well as for you.

As property managers, we are always looking for new and creative ways to attract more business. Logically speaking, the more leads you have coming in, the greater your chances of converting at least a portion of those leads into paying customers. One powerful way to generate more leads that many in the industry neglect is blogging. Let’s take a look at five ways you can use content to effectively close more deals and ultimately grow your property management company.

Landing pages can do wonders for generating more quality leads for your property management company. But that’s not a guarantee. In order to produce results, your landing pages must be properly optimized for performance. How? Well, there are dozens of ways. First and foremost, however, you want to be sure your landing pages contain certain key elements that are critical to success. Let’s take a look at a few of these must-haves below.

According to Infosecurity Magazine, nearly 1.4 billion records were exposed in 686 breaches reported between Jan. 1 and March 31 of this year alone. If you think your property management business isn’t at risk of becoming a victim, think again. In fact, these days, it’s no longer a question of if you’ll be attacked, but when. Being proactive about cyber-security can help reduce the risk and also mitigate damages in the event of a breach. Here are a few ways you can keep your digital assets from falling into the wrong hands.

Today’s property managers are under increasing pressure to meet higher service levels. We live in a society where instant gratification has become the norm and everything we want or need is available at the click of a button. Meeting the changing demands of customers is one of the biggest challenges in our industry. Simply put, people expect to be satisfied – otherwise, they’ll move on to someone else. The best way to prevent this isn’t just to keep them happy. It’s to exceed their expectations time after time. Here are four ways to do just that.